Wyatt Hrudka, owner and founder of Wyatt Bicycle Company, explains the importance of assembling every bike to order and the process behind each build. The video also incorporates footage of the Wyatt Driftless fat bike in action. Special thanks to Elevate Media Group Inc. for filming and editing this video and La Crosse Freeride MTB Group for shredding it on the Driftless at the Human Powered Trails in La Crosse, WI.
Owner & Founder at Wyatt Bicycles
Wyatt is the owner and founder of Wyatt Bicycles. He started the business while attending the University of Wisconsin-La Crosse in 2011 and graduated with a bachelor's degree in Business Information Systems in 2013. He first learned how to ride a bike when he was 4 and has been working in the bike industry since high school. He is passionate about biking, entrepreneurship, teaching others about his experiences, seeking out adventure, and loves a good craft beer.