What is Powder Coating?

Powder coating is an advanced finishing process that is an eco-friendly alternative to liquid paint.  The majority of bicycle manufacturers today use liquid paint.  Liquid paint finishes contain solvents that have pollutants known as volatile organic compounds (VOC’s), while powder coating contains no solvents and release minimal amounts, if any, VOC’s into the atmosphere.  The powder used in the process is a mixture of finely ground particles of pigment and resin, which is electrostatically sprayed onto the frame of our bicycles.  The charged powder particles adhere to the electrically grounded frame until the powder is heated and fused into a smooth coating in the curing oven. Lastly, powder coating is more resistant to chipping, scratching, fading, and wearing when exposed to extreme conditions such as snow, rain, and the hot sun.