Wyatt Bicycle Company is once again the title sponsor this year of the Tour de Pearl in La Crosse, WI, an awesome event organized by Pearl Street Brewery. The Tour de Pearl is not a race, but is meant to be a fun way to get people out on their bikes, while also supporting local businesses at the same time. Registration for the tour opened on Monday, May 26th and participants are able to register at any one of the 42 stages in the tour. Complete the Tour de Pearl for a chance to win one of two $1,000 bicycles from Wyatt Bicycle Co.!
The registration fee is only $20.00 and participants receive an official Tour badge with lanyard, water bottle, T-shirt, and coupons and freebies from a variety of tour stages and sponsors. New to the tour this year is the ability of participants to customize their tour where they choose stages from each of the five zones to make a unique 21-stage tour. If participants feel like 21 isn’t enough, they can ride the entire 42-stage tour throughout the summer. Check out this virtual map of the different zones and locations that are on the tour. You don’t want to miss out on this exciting event!
Tour de Pearl participants have three months to pedal to each location, order a Pearl Street Beer at every stage, and have their tour card stamped. 21 stamps allows one entry for the grand prize Wyatt bike. If participants complete all 42 stages, they will receive three entries for a chance to win!
Have fun and ride on!